Be a Guest on the Podcast

For owners of trades businesses who want to lead companies people want to be part of. Conversations on hiring, employee retention, delivering on your brand promise, and faith-led leadership.

The Interview

SPEC 01
Format
Virtual video recording
Length
1-hour interview
Block
90 minutes on your calendar
Release
Mondays
Host
Amy Dardis

About the podcast

In-Depth Interviews With Trades Owners About How They:

  1. Attract, hire, and keep the right people.
  2. Stand out from competitors.
  3. Deliver amazing customer experiences.
  4. Honor God in how they lead.
Amy Dardis, host of the Building a Clear Authentic Brand podcast

Your host

Amy Dardis

Co-founder of Clear Authentic Brands

Amy spent five years on the leadership team of a multi-location distribution company and more than 15 years helping trades owners with their brand positioning. Today she helps them hire and keep the right people.

15+ YearsHelping trades owners with brand positioning
5 YearsOn the leadership team of a multi-location distributor

Ideal Guest Criteria

  • Construction, Mechanical, or Industrial Trades
  • Independently Owned With 5+ Employees
  • Established Business, Operating for 5+ Years
  • Serving a Local or Regional Market
  • You Value Relationships and Care About People
  • You've Built a Company Your Employees Love Working For

Logistics and Experience

What You Can Expect as a Guest

The Interview Experience

FormatVirtual video recording
Time1-hour interview scheduled in a 90-minute time block
StyleA laid-back, organic, in-depth conversation
ApproachAmy asks a lot of questions to dive into your story. You'll do about 90% of the talking.

03 · Interview promotion

How We Promote Your Episode

  • Episode Release

    We release new episodes on Mondays. You'll be notified of your release date in advance.

  • Social Post

    We tag you in a post on Facebook and LinkedIn promoting your episode.

  • Email

    We send an email to our subscriber list highlighting your interview.

  • Video Clips

    We publish 5–7 video clips from your interview the week it releases, on YouTube Shorts, Instagram and Facebook Reels, and LinkedIn.

We invite you to share any of these promotional assets with your audience.

How it works

How to Become a Guest

  1. Submit Your Application

  2. Schedule a 30-Minute Pre-Interview Call

  3. Schedule Your Podcast Interview

Step 01

Submit Your Guest Application

Tell us about your business and your team. Once we review it, we'll reach out to schedule a 30-minute pre-interview call.